Future-proof Content Marketing

What it is

A two-week, hands-on deep dive into the latest trends in content marketing

Quantifiable business outcomes:

Learn how to drive revenue through content marketing: This sprint enables you to create a content marketing program that delivers ROI and sustainable business growth.
Shorten time to value: Avoid costly mistakes in content marketing and gain tactical expertise to achieve quicker results.
Stay ahead with AI: Gain a proven content marketing method rooted in the latest trends, ensuring your approach remains relevant despite AI advancements.

Start Date

June 17, 2024

Duration

2 weeks

Schedule

4 sessions x 3 hours,
Mondays & Thursdays (6-9pm)

Format

Online

Group size

Early Bird Price

BGN 349 (incl. VAT) by June 10

Regular Price

BGN 399 (incl. VAT)

Language

Bulgarian

Enroll now

The Sprint experience

1. Designed to fit your busy schedule.

2. Learn, apply in class, and discuss with trainers and peers.

3. Earn a Telerik Academy certificate to share with your network.

Trainers & Guest speakers

Meet your trainers

Ilia Markov Trainer

Growth Advisor,
Markov Unchained

Ilia is a veteran in B2B SaaS marketing. He has been helping bootstrapped companies in the $1-15m ARR bracket grow for over a decade. His specialties include content marketing and SEO, creating and implementing a marketing strategy, and building high-performing teams. More recently Ilia has been helping companies figure out their core go-to-market strategy and optimize their monetization and pricing models.

Ilia established Hubstaff's content marketing program, developed processes, built a team, and managed the content calendar, boosting organic traffic by 70% YoY.
He launched ChartMogul as the world's first "subscription data platform," positioning it as a leader in SaaS subscription analytics.
Ilia led a marketing team of over seven at Toggl, managed a budget exceeding €1 million, and achieved a 40% revenue growth.

Contributed to the success of:

Maria Georgieva Guest Speaker

SEO Team Manager
Payhawk

Maria has been working for more than a decade in digital marketing, specializing in search engine optimization in the last eight. Currently, she is SEO Team Manager at Payhawk - the first Bulgarian unicorn. She believes that the best website for search engines is the one optimized with users in mind.

Contributed to the success of:

Who it's perfect for

Content marketers

Content marketers looking to update and expand their skills and understand the strategic aspects of content marketing

Entrepreneurs

Founders and CEOs seeking to leverage content marketing for faster, sustainable growth and needing guidance on getting started

Marketing leaders

Individual contributors and managers responsible for revenue growth through marketing strategies who need to lead the content marketing effort at their company

Anyone

Just about anyone willing to shift to an outcome-oriented mindset

What you’ll learn

Grasp content marketing fundamentals

Learn the difference between Demand Creation vs. Demand Capture.
Understand content as a product.
Comprehend the principles of product-led content.

Learn how to create a content marketing strategy

Identify your target audience.
Understand and plan various content types and formats.
Create a framework to track performance.

Master SEO-driven content in the age of AI

Understand how to scope the SEO opportunity.
Learn how to conduct advanced keyword research.
Leverage programmatic SEO techniques.

What sets us apart

Learn from industry experts with proven career results.

Gain practical insights not found on YouTube, Udemy or Coursera.

Uncover tribal knowledge that is rarely documented and shared.

Format & Schedule

How you’ll learn

Two-week training

Four 3-hour sessions (6-9pm) distributed across two consecutive weeks.

Sprints are designed to fit the schedules of full-time
professionals.

What you’ll get

3 goal-oriented lessons with summaries
3 group practice sessions with reviews of selected solutions
3 Q&A sessions with the lead trainer
A breakdown of a real-world business case
A session with the guest speaker, an expert in the field
A Q&A session with the guest speaker
Dedicated time for networking

Inspiring passion for learning.
Changing lives and businesses.

Dimitar Markov

Junior Full-Stack Developer

The Coca-Cola Company

(Class of 2020)

Telerik Academy is a great starting point for anyone who wants to jumpstart a career in the IT industry. It provided me with the underlying knowledge and practical experience needed to join the sector.

Alexander Popov

Site Engineering Lead

Uber

Some of my best junior software engineers at Uber come from Telerik Academy. It is always a pleasure to work with their alumni!

Ivan Rusev

Head of Software Development

Experian

We partner with Telerik Academy because we know their graduates have gone through an extremely demanding program - with high training standards and practice - and have proven themselves to be true technology ninjas.

Kiril Peyanski

Software Engineer

Progress

(Class of 2017)

Telerik Academy changed my life. At the age of 20, I was already independent and working my dream job! Without the knowledge and experience I gained at Telerik Academy, I wouldn’t have had such a flying start.

Svetoslav Torbov

Head of Development

Paysafe

Telerik Academy has become a valuable partner for us thanks to its years of experience in training IT talent in Bulgaria. Through our collaboration we connect with students who have in-depth knowledge, high potential, and motivation for building a career in the IT industry.

Stoyan Damov

Co-Founder

Tick42

After 10+ years of scrutinizing and perfecting its craft it’s no wonder Telerik Academy is the leader in technical education. We are honored to have 15 alumni at Tick42 who are continuously getting unsolicited praise from our clients, and we’ll most definitely continue partnering closely with Telerik Academy.

Rusi Rusev

Front-End Developer

Gtmhub

(Class of 2018)

From day one at Telerik Academy Alpha I knew I’ve had made the right choice. The trainers are 100% dedicated to providing students with the best possible education and preparing them to meet and exceed the expectations of their future employers.

Still have questions?

How do I enroll for a Sprint?

Simply click the enroll button and follow the on-page instructions. You’ll need to sign up for a Telerik Academy Learn account to access Sprint session links and course materials. Then, just pay for your seat to complete your enrollment. That's it!

How can I pay?

You can pay for your seat using your Visa, Mastercard, American Express or Diners Club card directly on our website. If you prefer to make a bank wire, please contact us for assistance.

Can I get an invoice?

To receive a company invoice, check the "I want an invoice" box during sign-up and provide your company's name, address, and VAT number. We'll email the invoice to you.

How long does it take to complete a Sprint?

Sprints are 2-week programs with 4 sessions held on 2 weekdays each week, scheduled for after-work hours.

What if I miss a live session?

No problem! We record every live session with our trainers and speakers and make the recordings available for you to replay at your convenience.

Will I receive a certificate upon completion of a Sprint?

Every trainee who completes their Sprint earns a Telerik Academy certificate of completion. To qualify, you must attend or watch on demand all course content and complete any homework. You can print the certificate or add it to your LinkedIn profile. Feel free to tag @Telerik Academy when sharing it.

How is a Sprint different from an Upskill?

Sprints are 2-week, hands-on programs where industry leaders share practical, ready-to-use knowledge that's immediately applicable at work. Upskills, on the other hand, provide a comprehensive, 3-month journey to bridging skill gaps in a specific domain, helping you advance to the next career level.

How can I get in touch?

Just send us an email and we'll get back to you soon.

Ready to get started?

Enroll now

A two-week, hands-on deep dive into the latest trends in content marketing

The Sprint experience

Meet your trainers

Who it's perfect for

What you’ll learn

What sets us apart

How you’ll learn

Inspiring passion for learning.
Changing lives and businesses.

Still have questions?

How do I enroll for a Sprint?

How can I pay?

Can I get an invoice?

How long does it take to complete a Sprint?

What if I miss a live session?

Will I receive a certificate upon completion of a Sprint?

How is a Sprint different from an Upskill?

How can I get in touch?

Ready to get started?

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Get the latest from Telerik Academy

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About About

Future-Proof Content Marketing

A two-week, hands-on deep dive into the latest trends in content marketing

The Sprint experience

Meet your trainers

Who it's perfect for

What you’ll learn

What sets us apart

How you’ll learn

Inspiring passion for learning. Changing lives and businesses.

Still have questions?

How do I enroll for a Sprint?

How can I pay?

Can I get an invoice?

How long does it take to complete a Sprint?

What if I miss a live session?

Will I receive a certificate upon completion of a Sprint?

How is a Sprint different from an Upskill?

How can I get in touch?

Ready to get started?

Thank you for subscribing!

Get the latest from Telerik Academy

School School

Alpha Alpha

Upskill Upskill

Sprint Sprint

For Business For Business

About About

Inspiring passion for learning.
Changing lives and businesses.